Dyer & Company LLC respects your privacy. This Privacy Policy explains what information is collected when you use this site, how it is used, and what choices you have. We do not sell, rent, or trade your personal information. Full stop.

1. Information We Collect

We collect two categories of information:

Automatically Collected Information: When you visit dyerco.us, certain technical data is collected automatically through Google Analytics and Squarespace's built-in site analytics. This includes:

  • IP address (anonymized)

  • Browser type and version

  • Device type and operating system

  • Pages visited and time spent on each page

  • Referring URLs

This information is used solely to understand site performance and visitor behavior in aggregate. It is not used to identify you as an individual.

Information You Provide: If you contact us directly via email or any form we deploy, we collect your name, email address, and the content of your message. We do not currently operate a newsletter, mailing list, or automated email capture system. Any information you submit is handled directly by our team.

2. Cookies

This site uses cookies — small data files stored on your device. The cookies in use include:

  • Google Analytics cookies: used to track aggregate site usage. These cookies do not identify you personally.

  • Squarespace functional cookies: used to operate the website platform (session management, security, preferences).

  • YouTube embed cookies: if you watch a video embedded on this site, YouTube may set cookies on your device according to their own privacy policy.

Most browsers allow you to control or disable cookies through browser settings. Disabling cookies may affect certain site functionality. You may also opt out of Google Analytics tracking at: tools.google.com/dlpage/gaoptout

3. How We Use Your Information

We use the information collected to:

  • Understand how visitors engage with this site

  • Respond to inquiries and program enrollment requests

  • Deliver coaching and program services to enrolled participants

  • mprove the site, its content, and our service offerings

We do not use your information for automated marketing campaigns, third-party advertising, or data brokering. We do not share your personal information with any third party except as described in Section 4.

4. Information Sharing

We share information only in the following limited circumstances:

  • Service providers: We use Squarespace (website platform), Google Analytics (site analytics), and Stripe (payment processing). These providers have access to limited data necessary to perform their functions and are bound by their own privacy policies.

  • Legal compliance: We may disclose information when required to do so by law, regulation, or valid legal process.

  • Business transfers: In the event of a merger, acquisition, or sale of business assets, information may be transferred as part of that transaction.

5. Data Retention

We retain contact and inquiry information only as long as necessary to respond to your request or fulfill the service you enrolled in. Analytics data is retained per Google Analytics default settings (26 months). You may request deletion of your information at any time by contacting us directly.

6. Security

We take reasonable precautions to protect your information from unauthorized access, loss, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.

7. California Residents — CCPA Notice

If you are a California resident, you have certain rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the sale of personal information. Dyer & Company LLC does not sell personal information. To exercise your rights, contact us at the address below.

8. Children

This site is not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has submitted information to us, please contact us immediately so we may delete it.

9. Updates to This Policy

We may update this Privacy Policy periodically. The effective date at the top of this page reflects the most recent revision. Continued use of the site following any update constitutes acceptance of the revised policy.

10. Contact

Questions about this Privacy Policy or requests regarding your data may be directed to: info@dyerco.us